He is survived by his son, Dragan Radojicic (wife, Svetlana); his daughter, Natalija Petrović-Radojicic; his sister, Danica; his three grandchildren; and countless nieces, nephews, colleagues, and friends whose lives he touched.
The sudden departure of Boris Radojicic has left a deep vacuum, but his legacy lives on through the lives he touched. He taught those around him the value of hard work, the importance of kindness, and the significance of building meaningful relationships.
The Yugoslav Wars of the 1990s presented the greatest challenge of Boris’s life. Living in Novi Sad, which endured devastating NATO bombings in 1999, Boris watched as the bridges he had helped build were destroyed. He lost his brother, Aleksandar, in the conflict.
Colleagues noted that Radojicic led by example. He frequently balanced the demanding pressures of high-volume dealership management with an approachable, lighthearted demeanor. His leadership philosophy was anchored in:
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The sudden passing of , a widely respected General Sales Manager (GSM) at Myers Barrhaven Hyundai in Ottawa, Canada, has left his family, colleagues, and the local community in deep mourning. Known for his relentless work ethic, results-oriented leadership, and exceptional commitment to customer satisfaction, Radojicic was a cornerstone of the Myers Automotive Group leadership team. His unexpected death occurred in late July 2022 following a month-long vacation, shocking coworkers who were actively preparing to welcome him back to the dealership. Professional Legacy and Leadership Style
Boris Radojicic was widely recognized for his impactful career in corporate management. In his capacity as a GSM, most notably remembered by team members at Myers Barrhaven Hyundai , he established a reputation for being an incredibly hardworking leader.
Boško Radonjić was born on May 17, 1943, in Užice, in what was then the Territory of the Military Commander in Serbia. His early life was forged in violence and loss. His father, Dragomir, a school teacher who was a member of the royalist Chetniks led by General Draža Mihailović, was captured and during World War II. Growing up in communist Yugoslavia as the son of a "traitor," Radonjić was stigmatized and found his path blocked, a bitterness that fueled his later extreme nationalism.
His colleagues remember him as a manager who led by example. Boris was always the first to arrive, the last to leave, and the most eager to tackle difficult tasks. His leadership left an indelible mark on his workplace, establishing a culture of excellence and mutual support that persists long after his passing. Cherished Family Man and Loyal Friend
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The following is the obituary text for Boris Radojicic , who passed away on December 23, 2025 , at the age of 54. Obituary: Boris Radojicic (1971–2025)
"Boris was more than just a colleague; he was a friend and a mentor," said [Name]. "His guidance and support helped shape me into the person I am today, and I will be forever grateful for his presence in my life."
As we say goodbye to this remarkable individual, we find solace in the knowledge that his spirit, love, and legacy will continue to inspire and guide us. Rest in peace, Boris.
In lieu of flowers, the family has asked that donations be made to a charity of one's choice in Serbia.
True to his humble nature, Boris Radojicic requested no lavish funeral. A private service will be held on October 27 at the Almaš Cemetery in Novi Sad, followed by a gathering at the family home. In lieu of flowers, the family asks that donations be made to the Serbian Multiple Sclerosis Society, or simply that you plant a tree in your own yard and think of him.